With time, we can see a huge evolution in the packaging industry. In 2022, a lot of new trends have emerged in the packaging industry. As consumers these days are preferring more to the ecommerce shopping, packaging companies are keeping no stone unturned in experimenting with the new trend.
With the growing interest of people in online shopping, packaging industries are also coming up with amazing packaging trends. Sustainability, digital printing, safety and hygiene, custom packaging, environment friendly, etc, are some of the major features of protective packaging that the packaging industries are taking proper care of. Growing online shopping is the reason for these trendy packaging solutions.
These days, packaging industries are optimising the packaging materials according to the need and demand of the customers. Since custom packaging is now on demand, packaging industries are giving more importance to the sustainable custom packaging solutions. Apart from that flexible packaging supplies are also on trends these days. Packaging Midlands is an online wholesale store in the UK that provides you with bespoke cardboard boxes, corrugated cardboard boxes, strong tapes, mailing envelopes and all other trendy packaging supplies both for business purposes and also for personal use.
Let us now look at some of the latest packaging industry trends of 2022.
#1. Sustainable Packaging Is The New Trend:
People these days are more concerned about environmental issues. Therefore they have become conscious about the things that they are using everyday. In fact there are several strict environmental laws that people need to follow in different countries. These laws are even followed by packaging companies. Protective packaging is not only to keep the items inside it safe but also to keep the environment safe. Therefore packaging manufacturers and suppliers have ditched plastic packaging and have switched to sustainable packaging. They are biodegradable in nature. Non-toxic materials such as biopolymers are used in packaging materials.
#2. Hygiene And Safety Are The New Features:
With the COVID 19 pandemic hitting the entire world, hygiene and safety became the utmost priority in every industry. In such a scenario, how can the packaging industry remain far behind? Packaging industry also comes up with new features for their customers to maintain proper hygiene and safety. It is well known to everybody that customers come in direct contact with the products. This means through products they can easily get infected with the virus. By ensuring hygiene and safety of the customers and also of the delivery partners, packaging companies came up with the idea of providing protective packaging, especially for food items.
#3. Connecting Brands Through Packaging With Customers’ Devices Is A Smart Step
With technology advancing everyday, packaging industries are also taking proper advantage of it. These days brands are getting connected to their customers through packaging materials. For example, if you are going to a supermarket and there you pick up a product properly packed. On the packaging you find the QR code. Now this QR code will get you connected with the brand. You just need to scan that QR code with your phone and now you are connected to the brand. This is going to give you an amazing shopping experience as you are going to find a lot of informative contents of the brand and its products.
#4. Custom Packaging And Digital Printing Is The Latest Initiative
Custom packaging also comes under the umbrella of new trends in the packaging industry. Many ecommerce business owners prefer to have custom packaging that has a lot of benefits to their business. It helps them in gaining profit and it also makes the experience of unboxing interesting for their customers. They want their packaging boxes in certain colours, designs, shape and size. Also sometimes you will find the brand name or logo printed on the bespoke cardboard boxes. Custom packaging and digital printing make the packaging boxes look colourful, attractive and alluring. Moreover it creates a unique identity of the brand which customers tend to remember forever.
Packaging companies always come up with new ideas to put in their packaging materials. So everyday you will find new ideas coming up to improve the quality of the packaging materials. The main concern is to provide protective packaging that is beneficial to everybody, including our ecosystem.